The UAE Pro League announced a new sponsorship agreement with Emaar Properties, under which the Dubai-based real estate developer will become the title sponsor of the UAE Super Cup starting from the 2024-2025 season.
The sponsorship will last for 4 seasons, and the championship take on the name of “Emaar Super Cup”, the sports body said.
The partnership, officially unveiled at a private ceremony held in Dubai on Thursday, September 12, was attended by Mohamed Alabbar, Founder of Emaar, alongside Abdulla Naser Al Jneibi, Chairman of the UAE Pro League.
Commenting on the agreement, Mohamed Alabbar said the partnership underscores the Group’s deep-rooted commitment to nurturing sports and fostering a healthier, more active community.
“The Emaar Super Cup represents more than just a football event; it symbolises our ongoing dedication to supporting the UAE’s sustainable growth and development,” he said.